Marketing Management
Consumer Culture Theory (CCT)_ Twenty Years of Research
University of Gold Coast
Abstract
A key text for Doctoral Elective Seminar on Consumer Psychology and Market System Dynamics (Marketing Management) at the University of Gold Coast PhD in Business Administration programme.
Full Title
Consumer Culture Theory (CCT)_ Twenty Years of Research
Primary Author
Arnould, Eric J._ Thompson, Craig J.
Publication Type
Book
Year
2005
Category
Marketing Management
Institution
University of Gold Coast
Access
Open Access
Added to Library
March 20, 2026
Cite This Publication
APA
Arnould, Eric J._ Thompson, Craig J. (2005). *Consumer Culture Theory (CCT)_ Twenty Years of Research*. University of Gold Coast.
MLA
Arnould, Eric J._ Thompson, Craig J.. *Consumer Culture Theory (CCT)_ Twenty Years of Research*. University of Gold Coast, 2005.